September, 2016

Compass Cross-check

As I’m writing my book Getting To The Next Level and rounding out the chapter on this thing I call the organization Compass, I put together an anecdote to help drive home the importance of getting it right. Besides being a sneak peek at more of the book before it releases, it’s a great compass cross-check everyone should read. Here it is:

In my book Getting To The Next Level, I cover a lot of ground in the discussion of the Compass segment of the Pyramid of Purpose and Value. I try to make it clear how the three levels – Products and Services, Target Market, and Operating Systems – combine to determine the direction in which the organization is going. They make up the compass and point where we are going as an organization. They determine who we will partner with and who we will build our relationships with.

Read More